Designing and Conducting Formative Evaluations
Ø Formative Evaluation – Evaluation designed to collect data and information that is used to improve a program or product; conducted while the program is still being developed.
Ø Summative Evaluation - Evaluation designed and used after an instructional program has been implemented. The purpose is to present conclusions about the worth of the program or product and make recommendations about its adoption or retention.
Ø Subject-Matter Expert (SME) – A person knowledgeable about a particular content area.
Ø Performance Context – The setting in which in which it is hoped that learners will successfully use the skills they are learning; includes both the physical and social aspects of the setting.
Ø Field Trial - The third stage in formative evaluation, referring to the evaluation of the program or product in the setting in which it is intended to be used.
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